{"id":1191,"date":"2020-06-30T04:19:32","date_gmt":"2020-06-30T04:19:32","guid":{"rendered":"https:\/\/awta.swim.net.au\/news\/diversification-the-key-to-success\/"},"modified":"2020-06-30T04:19:32","modified_gmt":"2020-06-30T04:19:32","slug":"diversification-the-key-to-success","status":"publish","type":"news","link":"https:\/\/awta.com.au\/zh_tw\/%e6%96%b0%e8%81%9e\/diversification-the-key-to-success\/","title":{"rendered":"Diversification the Key to Success"},"content":{"rendered":"<p>In an effort to remain financially viable over the years, the wool industry&#8217;s peak testing organisation, the Australian Wool Testing Authority, has diversified into other industries.<\/p>\n<p>And it&#8217;s a strategy that&#8217;s paid off given the declining volume of wool and tumultuous marketplace.<\/p>\n<p>Link to full article in (<em>The Land, Joely Mitchell,&nbsp;<\/em><time class=\"story-header__date-pub\" itemprop=\"datePublished\" datetime=\"2020-06-29T11:00:00+10:00\"><em>29th June 2020<\/em>)<\/time>:&nbsp;<\/p>\n<p><span style=\"font-size: 12pt;\"><strong><a href=\"https:\/\/bit.ly\/2CUID0L\">https:\/\/bit.ly\/2CUID0L<\/a><\/strong><\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>In an effort to remain financially viable over the years, the wool industry&#8217;s peak testing organisation, the Australian Wool Testing Authority, has diversified i\u2026<\/p>","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false},"class_list":["post-1191","news","type-news","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Diversification the Key to Success - AWTA Limited<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/awta.com.au\/zh_tw\/\u65b0\u805e\/diversification-the-key-to-success\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Diversification the Key to Success - AWTA Limited\" \/>\n<meta property=\"og:description\" content=\"In an effort to remain financially viable over the years, the wool industry&#8217;s peak testing organisation, the Australian Wool Testing Authority, has diversified i\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/awta.com.au\/zh_tw\/\u65b0\u805e\/diversification-the-key-to-success\/\" \/>\n<meta property=\"og:site_name\" content=\"AWTA Limited\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/awta.com.au\/it\/news\/diversification-the-key-to-success\/\",\"url\":\"https:\/\/awta.com.au\/it\/news\/diversification-the-key-to-success\/\",\"name\":\"Diversification the Key to Success - AWTA Limited\",\"isPartOf\":{\"@id\":\"https:\/\/awta.com.au\/zh_cn\/#website\"},\"datePublished\":\"2020-06-30T04:19:32+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/awta.com.au\/it\/news\/diversification-the-key-to-success\/#breadcrumb\"},\"inLanguage\":\"zh-TW\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/awta.com.au\/it\/news\/diversification-the-key-to-success\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/awta.com.au\/it\/news\/diversification-the-key-to-success\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/awta.com.au\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\/\/awta.com.au\/news\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Diversification the Key to Success\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/awta.com.au\/zh_cn\/#website\",\"url\":\"https:\/\/awta.com.au\/zh_cn\/\",\"name\":\"AWTA Limited\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/awta.com.au\/zh_cn\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/awta.com.au\/zh_cn\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"zh-TW\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/awta.com.au\/zh_cn\/#organization\",\"name\":\"AWTA Limited\",\"url\":\"https:\/\/awta.com.au\/zh_cn\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\/\/awta.com.au\/zh_cn\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/awta.com.au\/app\/uploads\/2025\/06\/awta-default.png\",\"contentUrl\":\"https:\/\/awta.com.au\/app\/uploads\/2025\/06\/awta-default.png\",\"width\":768,\"height\":474,\"caption\":\"AWTA Limited\"},\"image\":{\"@id\":\"https:\/\/awta.com.au\/zh_cn\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Diversification the Key to Success - AWTA Limited","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/awta.com.au\/zh_tw\/\u65b0\u805e\/diversification-the-key-to-success\/","og_locale":"zh_TW","og_type":"article","og_title":"Diversification the Key to Success - AWTA Limited","og_description":"In an effort to remain financially viable over the years, the wool industry&#8217;s peak testing organisation, the Australian Wool Testing Authority, has diversified i\u2026","og_url":"https:\/\/awta.com.au\/zh_tw\/\u65b0\u805e\/diversification-the-key-to-success\/","og_site_name":"AWTA Limited","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/awta.com.au\/it\/news\/diversification-the-key-to-success\/","url":"https:\/\/awta.com.au\/it\/news\/diversification-the-key-to-success\/","name":"Diversification the Key to Success - AWTA Limited","isPartOf":{"@id":"https:\/\/awta.com.au\/zh_cn\/#website"},"datePublished":"2020-06-30T04:19:32+00:00","breadcrumb":{"@id":"https:\/\/awta.com.au\/it\/news\/diversification-the-key-to-success\/#breadcrumb"},"inLanguage":"zh-TW","potentialAction":[{"@type":"ReadAction","target":["https:\/\/awta.com.au\/it\/news\/diversification-the-key-to-success\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/awta.com.au\/it\/news\/diversification-the-key-to-success\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/awta.com.au\/"},{"@type":"ListItem","position":2,"name":"News","item":"https:\/\/awta.com.au\/news\/"},{"@type":"ListItem","position":3,"name":"Diversification the Key to Success"}]},{"@type":"WebSite","@id":"https:\/\/awta.com.au\/zh_cn\/#website","url":"https:\/\/awta.com.au\/zh_cn\/","name":"AWTA Limited","description":"","publisher":{"@id":"https:\/\/awta.com.au\/zh_cn\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/awta.com.au\/zh_cn\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-TW"},{"@type":"Organization","@id":"https:\/\/awta.com.au\/zh_cn\/#organization","name":"AWTA Limited","url":"https:\/\/awta.com.au\/zh_cn\/","logo":{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/awta.com.au\/zh_cn\/#\/schema\/logo\/image\/","url":"https:\/\/awta.com.au\/app\/uploads\/2025\/06\/awta-default.png","contentUrl":"https:\/\/awta.com.au\/app\/uploads\/2025\/06\/awta-default.png","width":768,"height":474,"caption":"AWTA Limited"},"image":{"@id":"https:\/\/awta.com.au\/zh_cn\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/awta.com.au\/zh_tw\/wp-json\/wp\/v2\/news\/1191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/awta.com.au\/zh_tw\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/awta.com.au\/zh_tw\/wp-json\/wp\/v2\/types\/news"}],"wp:attachment":[{"href":"https:\/\/awta.com.au\/zh_tw\/wp-json\/wp\/v2\/media?parent=1191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}